Wyld Notes
 Clean, botanical scents for a beautifully low tox life 
An image accompanying Vicki's fragrance story
Rediscover the ritual of beautiful fragrance

I've always loved beautiful perfumes. The luxurious brands, the sophisticated scents, the gorgeous bottles. That little feeling of indulgence when you put on your favourite fragrance.

But my relationship with perfume changed when I began my journey towards a more low tox lifestyle. And for me, that journey wasn't simply about wanting to make healthier choices. It began during one of the most difficult and emotional chapters of my life — my fertility journey.

When you're struggling to conceive, you find yourself searching for answers everywhere. You question things you never thought twice about before. You read, you research, you make changes, and you wonder whether there's something else you could be doing to give yourself the best possible chance. That was certainly my experience.

As I began learning more about the ingredients in our everyday products, I started making changes to what I used in my home and on my body. Cleaning products. Skincare. Makeup. Personal care products. And yes, my beloved perfumes.

I discovered that the word fragrance on an ingredient label could represent a complex mixture of ingredients, without necessarily revealing every individual component. And the more I learnt, the more I questioned what I was putting on my skin. But here's the thing that I don't think gets talked about enough.

When you're already going through something as emotionally challenging as infertility, having to give up more of the things you love can feel like yet another loss.

It might sound trivial to someone who hasn't been through it. After all, it's only perfume, right? But it wasn't just perfume. It was the makeup I loved. The beautiful skincare products. The fragrances I'd worn for years. All those little things that were part of feeling like myself.

At a time when so much felt outside my control, I was trying to make the best choices I could for my health and my future family. And while those changes were important to me, they weren't always easy.

I didn't stop loving fragrance

Over the years, I've continued to enjoy using essential oils, not just for their aromatic benefits, but because I genuinely love beautiful scents. I love choosing an oil to suit my mood, blending favourites together and enjoying those gorgeous botanical aromas.

But let's face it, essential oils don't always have the staying power or the sophisticated layers of a beautifully crafted luxury perfume.

And there was something else I'd missed.

The ritual of wearing perfume.

You know that moment when you're dressed, your hair is done, perhaps you've put on a little makeup, and you're just about to walk out the door? That final spritz of perfume. It's almost like a little signal to yourself. "Right. I'm ready."

Ready to take on the day. Ready to catch up with friends. Ready for a date night, a special occasion or simply to feel a little more put together.

It's such a small thing, but there's something really lovely about that ritual. That final finishing touch. A moment of indulgence, just for you. And I realised that I'd missed it. Not just the beautiful scents, but the experience of wearing perfume and how it made me feel.

Discovering Wyld Notes

Botanical fragrance inspiration
So when I first heard about Wyld Notes, I was genuinely excited.

Here was a fragrance collection bringing together the artistry and sophistication of fine perfumery with a focus on botanical ingredients and greater ingredient transparency. Something that felt much more aligned with the choices I'd spent years making. And perhaps, an opportunity to rediscover a little luxury I'd left behind.

Because after all these years, I've come to realise something.

Living a more conscious, low tox lifestyle shouldn't have to mean giving up every little pleasure that makes us feel good.

For me, it's about making informed choices, finding alternatives that align with my values and creating a lifestyle that feels good to live — not one that feels like a never-ending list of things I can't have. And that's what excites me about Wyld Notes.

It's not just about finding another perfume. It's about rediscovering something I once loved, in a way that feels more aligned with who I am today. And if you've ever loved beautiful perfume but walked away from it because you started questioning the ingredients, perhaps you'll understand exactly what I mean.

Maybe it's time we rediscovered the joy of wearing perfume.
Why Wyld Notes?

Wyld Notes brings together the sophistication of fine fragrance with a commitment to natural, plant-derived ingredients, thoughtful sourcing and ingredient transparency. Here's what makes these fragrances different.

🌿 100% Natural, Plant-Derived Ingredients

Wyld Notes fragrances are formulated entirely with plant-derived ingredients, including high-quality essential oils, botanical extracts, plant-based absolutes and other natural aromatic ingredients.

Some essential oils are sourced from Young Living farms and partner farms, with additional ingredients sourced through specialist fragrance formulators. Wyld Notes' fragrances contain no synthetic fragrance ingredients or phthalates.

🌿 Organic, Non-Denatured Sugarcane Alcohol

Most conventional perfumes use denatured alcohol, which contains additives that make it unsuitable for drinking. Wyld Notes instead uses organic, non-denatured sugarcane alcohol, avoiding conventional denaturing agents such as tert-butyl alcohol (TBA). This is one of the key differences in its approach to fragrance formulation.

🌿 Ingredient Transparency

The term fragrance or parfum on a product label can represent a complex mixture of ingredients that aren't always individually disclosed. Wyld Notes discloses its fragrance ingredients on its website and packaging, allowing customers to review what goes into each perfume before purchasing.

🌿 Thoughtful Sourcing

Some botanical ingredients are sourced from Young Living farms and partner farms, where regenerative agricultural practices are used to support soil health and sustainable growing methods.

🌿 Vegan & Cruelty-Free

Wyld Notes fragrances are 100% vegan, contain no animal-derived ingredients and are not tested on animals.

Meet the Wyld Notes Collection

Four distinctive fragrances. Four different personalities. An invitation to discover which one speaks to you.
Forest Bloom botanical roller blend
Black Book
For the moments when you want your fragrance to make an impression.
Discover Black Book and explore its unique fragrance notes, character and composition.
Citrus Wild uplifting blend
Smokey Ember
A fragrance with a name that evokes warmth, atmosphere and intrigue.
Explore the inspiration behind Smokey Ember and discover its aromatic profile.

Moonlit Woods evening blend
Sweet Decadence
A name that promises a little indulgence.
Discover the fragrance story and notes behind Sweet Decadence.
Moonlit Woods evening blend
White Lie
An intriguing name for a fragrance waiting to be discovered.
Explore White Lie and find out what makes its composition unique.

✨ Limited-Time Fragrance ✨

 Cashmere Crème

For those who love a little indulgence, wrapped in warmth and softness.
Find out more about this luxe fragrance and why it sold out in Europe and the US within 2 weeks!

Which Wyld Notes fragrance will be your favourite?
Get the insider information before you choose — plus 10% off your first order!

Choosing a perfume is such a personal thing, especially when you're shopping online and can't experience the fragrance for yourself. That's why I've put together some helpful insider information to make choosing your Wyld Notes fragrance a little easier.

When you join my Wyld Notes VIP list, I'll share:
✨ The fragrance popularity rankings — discover which of the four perfumes have been the biggest favourites so far.
✨ The Wyld Notes fragrance quiz — designed to help you explore your preferences and discover a fragrance that might suit your personal style.
✨ How long the fragrances last on your skin — what you can expect from these botanical perfumes and what can influence their staying power.
✨ How long a bottle will last — find out approximately how many sprays you'll get and how long your perfume might last with everyday use.
✨ 10% off your first order — receive details of your special first-purchase discount when Wyld Notes officially launches in Australia.

Plus, I'll keep you updated with launch news, fragrance discoveries and tips for getting the most from your perfume.

Ready to rediscover the joy of beautiful fragrance?

A little note from me

My low tox journey has never been about achieving perfection. It's about learning, asking questions and making more informed choices, one step at a time. And sometimes, it's about finding a way to welcome a little bit of joy and indulgence back into everyday life.

I'm looking forward to discovering Wyld Notes with you.

Vicki Clifford | Low Tox Inspo
Instagram: @lowtoxinspo
Disclosure: I am a Young Living Brand Partner and Wyld Notes affiliate. I may earn a commission from qualifying purchases made through my affiliate links, at no additional cost to you.